Our feature in the New York Times

Now that the April fools dust has settled…
We are honoured to share our recent feature in the New York Times and proud to finally be able to say “ as featured in the New York Times! “ released in print and online worldwide April 1st 2025.
At such a poignant time when the entire watch world is focused on watch week in Geneva and new releases from the giants of the watch industry - we feel humbled that the NY Times have considered us. A further motivation to push the boundaries of what we can achieve.
A very special thanks to Rachel Felder it has been a pleasure.
Read the full story here